The origins of the t-shirt date back to the late 19th century, when laborers would cut their jumpsuits in half to keep cool in warmer months during the year.
Though the t-shirt was created in the early 20th century, it was rare to see it worn as anything other than an undershirt. It wasn’t uncommon to see veterans wearing a t-shirt tucked into their trousers post-World War II, but outside of that, t-shirts were almost exclusively used underneath “proper” clothes.
In 1950, Marlon Brando famously donned a white t-shirt as Stanley Kowalski in A Streetcar Named Desire, only to be followed by James Dean in 1955's Rebel Without a Cause. Thanks to these two founding fathers, the popularity of the t-shirt as a stand-alone outerwear garment skyrocketed.
Fabric and Print
The fabric is a 250GR heavy and soft 100% organic combed cotton (GOTS certified). The fabric is already washed so it prevents shrinkage and dying is done with natural pigments. Orange print on the back and Verlan signature logo on the sleeve, both using a natural ink.
Our signature 100% ecru et orange label illustrates the our state of mind: an active connection. We are indeed connected to the ones we love, to where our garments are made and to how the fabric is produced. An active connection to our environment to better reconnect with ourselves.
Sharing is caring
Our objective is to conceive the best sustainable garment and our labels exemplify it well. What does it contain?
1. A numbering as each garment is hand-numbered. All our garments are produced in small batches and in limited edition as a way to cut overproduction.
2. The name of the person who finished our garment was a way of saying thank you. Our nearby atelier has proven record of ethic and craftsmanship and aim for long-lasting partnerships.
3. The date of completion as a sort of date of birth that goes along two empty spaces: the first and second owners initials together with the respective dates of ownership. Signs showing that our products are designed to stay with you for years before changing hands.
Working with the best
Texmin is a factory based in Portugal near Porto. It’s been more than 30 years they are partnering with top brands including levis, a-cold-wall or Maison Kitsuné. Texmin was the first factory we met when we were visiting Portugal for the first time and the only that trusted in our project. We are everyday in contact with Raquel, whose in charge of us for more than two years, and Francisco, the owner of Texmin. With Francisco, we share the want of keeping things small and qualitative, being obsessed by details. That’s why he keeps his number of employees below twenty, that he keeps investing in new machinery or new facilities as to offer top level working conditions to his employees. Being the best always has been the goal of Francisco and Texmin, and we are thankful to have them on our side.
They all talk about it
Where to find us ?
If you want to try anything or if you just want to talk, please feel free to visit our Parisian showroom located near le Marais by contacting us by phone + 33 6 74 57 56 62